I’m a digital entrepreneur with over 17 years of experience in building and scaling e-commerce companies. I founded my first digital venture, **Brandsdistribution**, which became — and still is — the No.1 B2B fashion distribution platform online. Eight years ago, I launched **SkinLabo**, my first direct-to-consumer (DTC) brand, which has grown to become the only Italian DTC beauty company to reach a **€100 million valuation**. That milestone also marked my first **successful exit**. Following that, I co-founded **Salimbeni**, a premium home parfum , and **Skön**, a natural skincare company — both of which led to further exit achievements.Across these ventures, my focus has always been on combining product innovation, brand identity, and data-driven digital marketing to create scalable, high-growth businesses in the beauty, fashion, and wellness sectors. Today, I continue to invest in and mentor next-generation DTC and e-commerce startups, helping them grow through tech, storytelling, Ai implementation and strategic execution