Alessandro Pacetti, Global Direct to Consumer Director at Vibram Group

Since 2020 he has been working at Vibram as Global Direct to Consumer Director, responsible worldwide for the Digital Business strategy and Media Buying activities. 

He manages the optimization of touchpoints directed at the end customer, focusing on brand experience and the growth of online business.

Educated at the Politecnico di Milano, he has worked for international brands and companies in the luxury and design sectors.

He collaborates with institutions, universities, and international research institutes.