plenary Room
Check-in & Breakfast
Institutional welcome
![](https://lifestyleinnovationday.ch/wp-content/uploads/Cigorgrbesic_05102021_ritr-atto_michele_foletti-7-scaled-e1650633880409-768x937.jpg)
Michele Foletti
Mayor
Città di Lugano![](https://lifestyleinnovationday.ch/wp-content/uploads/rizzi-1.jpg)
Stefano Rizzi
Director of the Economics Division
Canton TicinoFuelling Collaborative Innovation to create the Lifestyle Innovation Hub of Europe in Lugano
![](https://lifestyleinnovationday.ch/wp-content/uploads/LTCC_261022_Ritratti_HiRes-1280017-768x768.jpg)
Carlo Terreni
President
DagoràNavigating the Journey: Unveiling the Path from Open Innovation to Tech Disruption in Travel and Leisure
![](https://lifestyleinnovationday.ch/wp-content/uploads/michelezilli_real-medium-1.jpeg)
Michele Zilli
Head of Technology Strategy
TUI GroupSupport and funding to fuel growth with innovation: the Dagsmejan story
![](https://lifestyleinnovationday.ch/wp-content/uploads/Catarina-Dahlin-768x1023.jpg)
Catarina Dahlin
Co-founder & CEO
Dagsmejan Ventures AG![](https://lifestyleinnovationday.ch/wp-content/uploads/fdf5da5b-cec3-4219-864a-a22e4ac95ac6-contact_photo-180313_Mitarbeiterportraits_EmileDupont-41-1.jpg)
Emile Dupont
Knowledge and Technology Team Leader
InnosuisseGenAI disruption in lifestyle retail
![](https://lifestyleinnovationday.ch/wp-content/uploads/emma-gourd.jpeg)
Emma Gourdelier
GenAI Commerce Lead EMEA Accenture Song
AccentureCoffee break
CRM + AI + Data + Trust to Serve Growth
![](https://lifestyleinnovationday.ch/wp-content/uploads/andrea-kocsis.jpeg)
Andrea Kocsis
eBusiness Lead Z EUR Confectionery
Nestlé![](https://lifestyleinnovationday.ch/wp-content/uploads/Jamal-el.jpeg)
Jamal El Biyadi
Senior Regional Vice President for Retail, Luxury and Consumer Goods
SalesforceCapital to invest in Lifestyle Innovation
![](https://lifestyleinnovationday.ch/wp-content/uploads/jelena-tasic-pizzolato-scaled-e1644168847179-768x735.jpg)
Jelena Tašić Pizzolato
Managing Director
Lifestyle-Tech Competence Center![](https://lifestyleinnovationday.ch/wp-content/uploads/Raballo-LID-sito-png-768x1026.png)
Michele Raballo
Managing Director
Accenture![](https://lifestyleinnovationday.ch/wp-content/uploads/Ruth-Oberrauch-scaled-1-768x1152.jpg)
Ruth Oberrauch
Vice President
Oberalp![](https://lifestyleinnovationday.ch/wp-content/uploads/sebastiano-potenza.jpg)
Sebastiano Potenza
Portfolio Executive
Permira Associati SpA![](https://lifestyleinnovationday.ch/wp-content/uploads/Thomas-bata-768x512.jpg)
Thomas G. Bata
Founder
Triple BNetworking lunch
green Room
Fashion
Welcome speech
![](https://lifestyleinnovationday.ch/wp-content/uploads/MG_2738a-1-768x768.jpg)
Marzio Grassi
Head Corporate & Real Estate Ticino
UBSNavigating niche frontiers: the innovative launch of a new mountain sports brand
![](https://lifestyleinnovationday.ch/wp-content/uploads/Ruth-Oberrauch-scaled-1-768x1152.jpg)
Ruth Oberrauch
Vice President
OberalpThe power of Personalization: driving conversion with creativity with Ochsner Sport (A Dynamic Yield use case powered by Mastercard)
![](https://lifestyleinnovationday.ch/wp-content/uploads/Jan-Cahlik-768x780.png)
Jan Cahlik
Team Lead Shop Management
Ochsner Sport![](https://lifestyleinnovationday.ch/wp-content/uploads/Karsten-768x512.jpg)
Karsten Baltisberger
Director Account Management
Mastercard SwitzerlandWhy content production budgets are skyrocketing and how Digital Content Factory can reverse the trend
![](https://lifestyleinnovationday.ch/wp-content/uploads/5b29ed52-a1a9-4e66-91fb-66f90c8c1f05-contact_photo-marco-milioli_6-scaled-e1648207608755-768x1066.jpg)
Marco Milioli
CMO
Hyphen GroupPioneering GenAI in Fashion Retail – Pinko Brain
![](https://lifestyleinnovationday.ch/wp-content/uploads/Marco-Ruffa-1-768x1152.jpeg)
Marco Ruffa
Marketing & Digital Transformation Director
PinkoCoffee break
Vibram: From the Carrarmato Sole to Artificial Intelligence
![](https://lifestyleinnovationday.ch/wp-content/uploads/Alessandro_Pacetti-768x802.jpg)
Alessandro Pacetti
Global DTC Director
Vibram GroupUnlocking New Audiences: Luxury Retail Meets Crypto Payment Frontiers
![](https://lifestyleinnovationday.ch/wp-content/uploads/Michaela-1-768x768.png)
Michaela Beksson
Sales Manager
Coinify![](https://lifestyleinnovationday.ch/wp-content/uploads/Olga-burfan.jpg)
Olga Burfan
Head of Global E-Commerce
Philipp Plein GroupE-Business Reshaped: A Tale of Digital Strategy and Innovation
![](https://lifestyleinnovationday.ch/wp-content/uploads/Raffaele-Nardo.jpeg)
Raffaele Nardo
Chief Digital Officer
Dsquared2![](https://lifestyleinnovationday.ch/wp-content/uploads/Salvatore-Diana-2-768x1152.jpg)
Salvatore Diana
CTO
SkylabsInnovating with Purpose: Triumph’s Journey of Customer Engagement and Values
![](https://lifestyleinnovationday.ch/wp-content/uploads/Allegra-Zilletti.jpg)
Allegra Ziletti
Global Head of Consumer Engagement
Triumphblue Room
Beauty & Wellbeing
Welcome speech by
![](https://lifestyleinnovationday.ch/wp-content/uploads/Luca-Bolzani_SIP-Ticino-scaled-2-768x808.jpg)
Luca Bolzani
President
Agire FoundationThe Innovation Game
![](https://lifestyleinnovationday.ch/wp-content/uploads/gabriele-depta.jpg)
Gabriele Depta
Global Chief R&D officer
Intercos![](https://lifestyleinnovationday.ch/wp-content/uploads/IMG_6876-768x772.jpg)
Matteo Milani
Chief Procurement Officer
IntercosAccelerating E-commerce Growth: Unveiling the Valmont and Global-e Partnership for Global Expansion
![](https://lifestyleinnovationday.ch/wp-content/uploads/8ace383f-bbf6-4c8c-a5b0-28012a39409c-contact_photo-FLT-e1648462609104.jpg)
Fabienne Le Tadic
Group Chief Strategy and Compliance Officer
Valmont![](https://lifestyleinnovationday.ch/wp-content/uploads/1b8fad65-a6ee-4060-bb66-d5ded03d5ab5-contact_photo-Joeri-Groenewoud02423-Web-1-768x615.jpg)
Joeri Groenewoud
VP of Sales
Global-eDavines Group’s Journey: pioneering a sustainable and omnichannel path in the beauty industry
![](https://lifestyleinnovationday.ch/wp-content/uploads/federico-betti-768x1154.jpg)
Federico Betti
Business Development Leader Alpenite
Arsenalia![](https://lifestyleinnovationday.ch/wp-content/uploads/Marco-Mazzucco-768x810.jpg)
Marco Mazzucco
Chief Digital & Innovation Officer
DavinesBuilding Digital Resilience in Asia: How Companies are Adapting to Disruptive Technologies and Changing Consumer Behavior
![](https://lifestyleinnovationday.ch/wp-content/uploads/539bbdb4-6e94-46b7-b13a-9c23a5d548ce-contact_photo-Foto_Profilo_Buratti-768x868.jpg)
Luca Buratti
Global Head of eBusiness
AngeliniCoffee break
Mastering Complexity in Luxury Skincare
![](https://lifestyleinnovationday.ch/wp-content/uploads/Arianna-iatrino-768x662.jpeg)
Arianna Iatrino
Digital CX Manager and Strategist
La Prairie![](https://lifestyleinnovationday.ch/wp-content/uploads/CHRISTOPHE-CHAMMARTIN.jpg)
Christophe Chammartin
Senior Global Digital Product Manager
La PrairieRiding the Wave: Conquering Technical and Strategic Challenges Amidst Hypergrowth
![](https://lifestyleinnovationday.ch/wp-content/uploads/Giulia-biasini.jpeg)
Giulia Biasini
CX & Digital Sales Director
Lobra![](https://lifestyleinnovationday.ch/wp-content/uploads/Giuseppe-Miriello-768x889.jpg)
Giuseppe Miriello
Digital Director IT, E-Commerce & CRM
MiamoClinique La Prairie transformative journey to Longevity, Health, and Fulfillment
![](https://lifestyleinnovationday.ch/wp-content/uploads/Olga-Official-bw-1-768x960.jpg)
Olga Donica
Head of Innovation, Research and Longevity
Clinique La Prairiepurple Room
Lifestyle & Design
Luxury watchmaking: changing the perceptions of time – reframing legacy values for Millennials and Gen Z
![](https://lifestyleinnovationday.ch/wp-content/uploads/d2ebee82-a5ee-4828-8cef-eff442dcb9ff-contact_photo-Gennaro-Galdo-1.jpg)
Gennaro Galdo
Client Partner – Digital Products & Services
Merkle![](https://lifestyleinnovationday.ch/wp-content/uploads/StephaneWaser-768x768.jpg)
Stéphane Waser
Managing Director
Maurice LacroixArtificial Intelligence and Customer Experience in the Luxury Design Industry
![](https://lifestyleinnovationday.ch/wp-content/uploads/matteo-bianchini.jpeg)
Matteo Bianchini
Chief Digital Officer
Design HoldingMaximizing Retail Growth: Unleashing Dynamic Strategies for Both Online and Offline
![](https://lifestyleinnovationday.ch/wp-content/uploads/Filippo-Berto-scaled-1-768x669.jpg)
Filippo Berto
CEO
BertOA growth story: shifting from a design studio to a tech first design company
![](https://lifestyleinnovationday.ch/wp-content/uploads/Simone-panfilo.jpeg)
Simone Panfilo
CEO
QEEBOOCoffee break
Miloo x Nespresso: circularity on the move
![](https://lifestyleinnovationday.ch/wp-content/uploads/Anna-Bory_portrait-768x512.jpg)
Anna Bory
Co-Founder
Miloo![](https://lifestyleinnovationday.ch/wp-content/uploads/Irene-Balascas-768x1154.jpg)
Irene Balascas
Head of Marketing and Sustainability
NespressoBeyond Automotive: Pininfarina redefines the rules of Design and Architecture
![](https://lifestyleinnovationday.ch/wp-content/uploads/Nicola-Girotti-768x512.jpg)
Nicola Girotti
Head of Product Design
PininfarinaLifestyle on wheels: Vespa is riding from Heritage to the Future
![](https://lifestyleinnovationday.ch/wp-content/uploads/Chiara-Ugozzoli.png)
Chiara Ugozzoli
Global VP Digital, CRM and Data
Piaggio Groupred Room
Swiss Innovation Hub
Welcome speech
![](https://lifestyleinnovationday.ch/wp-content/uploads/LTCC_261022_Ritratti_WebRes-1280064-2.jpg)
Ugo Boveri
VP Finance International Guess, VP LTCC
Guess EuropeGen Z Strategies in Fashion – Consumer, HR, Digital Dynamics
![](https://lifestyleinnovationday.ch/wp-content/uploads/annamaria-moreno.jpg)
Annamaria Morena
Digital Experience Director
Bally![](https://lifestyleinnovationday.ch/wp-content/uploads/Antonella-milano-768x1152.jpg)
Antonella Milano
Talent Acquisition Manager
Guess Europe![](https://lifestyleinnovationday.ch/wp-content/uploads/jelena-tasic-pizzolato-scaled-e1644168847179-768x735.jpg)
Jelena Tašić Pizzolato
Managing Director
Lifestyle-Tech Competence Center![](https://lifestyleinnovationday.ch/wp-content/uploads/Karena-Landini.jpg)
Karena Landini
Director, Talent Development Brands and Retail EMEA
VF Corporation, EMEA![](https://lifestyleinnovationday.ch/wp-content/uploads/massimo-martini-768x768.jpeg)
Massimo Martini
VP Marketplace – Vans EMEA
VF Corporation, EMEATailoring the future of Lifestyle with AI (Beauty, Fashion, Lifestyle)
![](https://lifestyleinnovationday.ch/wp-content/uploads/AndrewReid2_2015-768x1152.jpg)
Andrew Reid
Commercial Partner Lead
Microsoft Switzerland![](https://lifestyleinnovationday.ch/wp-content/uploads/FF-768x1024.jpg)
Florian Follonier
Senior Cloud Solution Architect
Microsoft SwitzerlandInnovation Booster Fashion & Lifestyle with Gas: Radical Innovation as a driver of growth
![](https://lifestyleinnovationday.ch/wp-content/uploads/Daniele-Panato_profile-768x768.png)
Daniele Panato
Community Development Director & IB Director
Dagorà![](https://lifestyleinnovationday.ch/wp-content/uploads/Nicolas-Trentin-768x821.jpg)
Nicolas Trentin
Marketing & Communication Manager
Gas Milano 1984Coffee break
Lugano: a growing gateway to academic excellence, skills and global connectivity in a human-scale university city
![](https://lifestyleinnovationday.ch/wp-content/uploads/Elena-Marchiori-768x1025.png)
Elena Marchiori
Digital Innovation and Research Lead
Lugano Living LabWhere innovation meets efficiency: Ticino as a strategic location for talent acquisition and privileged access to markets around the world
![](https://lifestyleinnovationday.ch/wp-content/uploads/Raffaella-tarrocco.jpg)
Raffaella Tarocco
Operations Director
Hub & Logistics![](https://lifestyleinnovationday.ch/wp-content/uploads/Victoria-Neymann-768x1024.jpg)
Victoria Neymann
CEO and Founder of VERDILAB
VRFD SAFashion films within digital fashion communication. The case of Caruso’s The Good Italian
![](https://lifestyleinnovationday.ch/wp-content/uploads/alice-noris.jpeg)
Alice Noris
Researcher
USI – Università della Svizzera Italiana![](https://lifestyleinnovationday.ch/wp-content/uploads/1616312721122-e1674634029572.jpeg)
Lorenzo Cantoni
Professor
USI – Università della Svizzera ItalianaManaging a luxury eyewear company from Lugano
![](https://lifestyleinnovationday.ch/wp-content/uploads/008d1881-15d0-4439-af22-5e1455b0b808-e1648804884594-768x764.jpg)
Pietro Poretti
Director of the Economic Promotion Division
Città di Lugano![](https://lifestyleinnovationday.ch/wp-content/uploads/Rosario-Toscano-1-768x768.jpeg)
Rosario Toscano
CEO and Co-Founder
Akoni Group