MAY 19, 2025 | LAC CENTER
Lugano - SWITZERLAND

Lifestyle Innovation Day 2025

Strategy, innovation, investments and technology for the international lifestyle sector and beyond

Brought to you by Dagorà SA

About

THE EVENT

Now in its 4th edition, Lifestyle Innovation Day is an exceptional opportunity to gain invaluable insight & knowledge as well as to create business opportunities with some of the leading brands in the sector, gaining visibility and reputation as a leading innovator in the field.

Exploring business strategy, investments and MA, the event also tackles the latest evolution of martech, from the Metaverse to AI to blockchain, all focused on how innovation can give lifestyle brands competitive advantage.

SOME OF THIS YEAR’S TOP SPEAKERS

Carsten Trenz

Vice President, Digital

Michela Vecchiola

Vice President Global Customer Engagement

View bio

Victor Duran

CEO

Andrea Franchi

Global Director Digital Wholesale Solutions

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Ilaria Barone

Brand and Digital Marketing Director

Jarvis Macchi

Global Brand Director Persol

Marco Benasedo

Chief Information Officer

Mauro Molon

Digital Business & CRM Director

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LAC Center

LUGANO

The LAC center was built by architect Ivano Gianola in 2015 on the site of the old Palace Hotel.

Notable for its imposing architecture and proximity to the lake, as well as hosting several international conferences each year (among which, the Digital Innovation Day) the LAC is home to a museum, theater and concert hall.

Visitors are welcomed by a 650 m3 foyer with large windows, aimed at rendering the boundary between indoors and outdoors barely perceptible.

GET INVOLVED

Monday

19

MAY 2025

LAC Lugano | Switzerland

Previous editions of Lifestyle Innovation Day have drawn over 1000 guests from all around the world, including some of the industry’s top brands and retailers. To further improve networking moments, this year we have decided to hold a maximum number of 800 guests… so don’t miss it, get involved today.

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